Philipp Humm
story-white-lines

Storytelling
in Sales

Learn how to use stories to win more customers in our signature program — B2B StorySelling.

Do you want to connect with your customers on a deeper level? Or do you want to pitch your solution without prompting the typical sales resistance?

Then join us for the upcoming, 2-week B2B StorySelling program. The program is a proven system that helps sellers use storytelling to win the hearts of their customers.

Join us now and discover the storyteller that is within each one of us!

Program Outcomes

Leave magical first impressions

You'll learn how to build a connection with your prospects in the first few minutes of any meeting.

Become the trusted advisor

You'll know how to deploy stories to help your clients solve some of their most crucial pain problems.

Sell
without selling

You'll learn how to replace your traditional product pitches with subtle, but effective sales stories.

Overcome objections

You'll discover how to overcome any objection, using emotions instead of logic to make your point.

Inspire in business & beyond

You'll have the tools to captivate, motivate & persuade any stakeholder (customers, coworkers, friends, etc.).

Build unbreakable confidence

You'll do activities that will be uncomfortable at first, but will help you feel more confident for when it matters.

“After years of hearing about storytelling in sales, I decided to immerse myself into the topic and sign up for the StorySelling program. Wow, what an experience.  I learned so much. Since the program, I’ve used stories in the first few minutes of a meeting to build rapport and in the moments the customers are pushing back. I feel that storytelling is the most effective tool of overcoming sales resistance.

Julia Winkler

Team Lead, Oracle

Julia Winkler

Who the Program is for

01

You are an ambitious B2B sales professional who wants to consistently be the Top Performer. 

02

You are an entrepreneur, who wants to grow his or her business, but you struggle to win high-profile clients.

03

You are a B2B sales manager looking for creative ways to help your sales teams reach and exceed their ambitious targets.

This program is for people who...

This program is NOT for people who...

Trusted by Leading organizations

NewtonX
Columbia Business School Logo
Google
Noom Logo
Storytelling Services
Hoya Logo
Visa Logo
STORYTELLING IN BUSINESS
STORYTELLING IN BUSINESS
Oracle logo
Logo
Just Eat Logo
Logo
Logo
Logo
Logo
EBS Logo
Logo

“What I loved about the program is that Philipp prepares you for the “real deal”. How can you use stories to connect with your customers? No “Hero’s Journey”, no TED talks, but just concrete advise how to use stories in sales. With the help of the program, I’ve managed to make storytelling a vital part of my communication.”  

Marius Dorsch

Customer Success Manager, Salesforce 

Storytelling Keynotes

What you need to know about the Program

Interactive presentation

What you'll learn, practice & do

01   Finding Stories

Discover the 5 fundamental stories every sales professional needs to know, know exactly in which situations along the customer journey to share them, and identify stories from your experience.

02   Crafting Stories

Learn how to structure any sales story, following a simple, but powerful structure, practice that structure with your peers, and start applying it on your stories.

03   Enhancing Stories

Learn the elements on how to tell any story (even the most boring one) in an engaging way, discuss how some of the most famous storytellers use these elements, and apply the techniques to spice your sales stories.

04   Exchanging Stories

Learn how to create a space where your buyers feel comfortable to share their stories and how to listen with full presence and the intend to understand.

05   Delivering Stories

Find out what techniques you can do to shift your mind from feeling anxious (or not good) to feeling excited to share stories at any opportunity.

About - Philipp Humm

Plus you’ll be backed by a 30-day money back guarantee

Our programs are incredibly effective. So, in case you’re hesitating, consider our 100% money-back guarantee: If you find that the program doesn’t meet your expectations, simply drop us a note within 30 days of the start of the program and you’ll get a full refund.

That’s it! No catch. No fine print. We want you to feel great about your investment, and we’re confident that you’ll love it!

“A game changer, both in personal and professional arenas. 
A strong start into storytelling mindset and a reminder of the importance of communication and engaging with your audience. 
I left the workshop with a valuable toolkit that allows for an effective use of stories and continued improvement of such skills. 
The authenticity and dedication from Philipp pushed me to give my best!

Enrique velasco ramirez

Category Team Lead,  Henkel

Enrique Velasco Ramirez

Ready To Transform Your Storytelling Skills and win more customers?

Burning q's from previous participants

No, you don’t need any experience in storytelling or public speaking.
The only thing that you need is a desire to change — a desire to unlock the storyteller that is within each one of us.

We limit each cohort size to 10 people. As such, we make sure to engage everyone sufficiently and allow for deep connections amongst participants. 

This program is for people in customer facing roles. Anyone who’s selling, coaching or consulting will, massively, benefit from the program.   

If you’re not directly dealing with customers, we encourage you to check out our other programs such as the Storytelling for Leaders program.  

To see material results, incorporating storytelling in your day-to-day, we encourage you to put in 2-3 hours every week (beyond participating in the live workshops). 

5 Crucial Stories to Win More Customers

In this amazing (free) workbook you’ll learn the 5 crucial stories you need to tell to win more customers.

This 24 page workbook will:

  • show you how to craft each one of the story types
  • provide real-world examples
  • offer prompts to help you identify your own stories